It’s ‘Time to Live’ as Honda unveils new motorcycle LIVO

With Pioneering aerodynamic design and Urbane sharp looks, new LIVO ushers in ‘Time To Live’ • Introduces ninth product of the year • Equipped with Honda Eco Technology (HET), delivers class leading mileage • LIVO will be available in 2 variants and 4 exciting colors Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) - the only 2Wheeler company of Honda in India ushered in the ‘Time To Live’, unleashing the new 110cc LIVO. Ready to excite the aspirational first time bikers.

Speaking at the launch, Mr. Keita Muramatsu - President & CEO, Honda Motorcycle & Scooter India Pvt. Ltd, said, “India is not only the World’s fastest growing economy but one of the youngest country in the world. These youth are aspirational & want to achieve their dreams with speed and self-esteem. This segment represents a sweet spot for us and Honda’s new motorcycle ‘LIVO’ will redefine their ‘Time to Live’. LIVO is the curtain raiser of Honda’s aggressive pace of new & exciting motorcycle models line up for India. Honda will deliver on the promise of 15 new products to our customers in India in 2015 and continue to surprise customers across all segments”

Powered by the proven 110cc 4-stroke Advanced Honda engine that comes with magnificent enhancements, thanks to Honda Eco Technology (HET), the new LIVO is a fusion of advance design and practicality. With its latest offering, Honda is set to reignite its relationship with India’s youth, comprising of students, executives and young entrepreneurs.

Throwing light on LIVO being an attractive proposition, Mr. Y. S. Guleria, Senior Vice President – Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said, “LIVO is developed keeping in mind the very start of motorcycling – that is the 100-110cc displacement segment which is most often the first bike of majority of India. Honda’s LIVO is a perfect fit to fulfill the dreams of aspirational first time biker. It features one of the longest wheelbase in the segment and a higher ground clearance for practical and comfortable usage on all types of Indian roads. It’s sharp aerodynamic styling and 110cc Honda HET engine not only guarantees admiration but also ensures performance with economy.“